Creator Licensing: Contracts, Usage Rights, Paid Amplification
Creator Licensing
Usage rights turn a single video into a testing asset you can reuse across channels. Negotiate term, territory, formats and whitelisting in one package.
Checklist
- Term (90–180 days), territory (US), placements (paid + site + email).
- Deliverables (raw + edited), captions, hooks.
- Whitelisting and creator handle rights.